Previously, I have featured David Pache of Dache on WDW, an amazing logo designer from Switzerland. He is known for designing unique and colorful logos. I’m very glad to have David to share his design process of the WebMYnd’s logo. This case study (written by David himself) provides full creative brief and progress images from start to final. Read on to find out how David got inspired by Wassily Kandinsky’s art (one of the most famous 20th-century abstract artists) to create this fantastic logo.
Introduction
Last year, I was approached by a startup who required a logo in order to launch a business in the US. The WebMYnd team were 3 MIT and Cambridge University graduates who were very passionate about their product. They had acquired seed funding from ycombinator an outfit which picks enterprises to back and who have an excellent track record. WebMYnd have a product which is a plugin for your browser that turns your web browsing into an extension of your own memory. it allows you to keep a copy of everything you look at on the web, and then allows you to search actual page images and text when you need to remember something again.
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